BUS 293◊ Global Business

3 credits

Last Update Effective: 8/21/11

Students will learn to think strategically and apply concepts and tools to the fundamental functions necessary to succeed in a dynamic and highly competitive global marketplace. Students also will be introduced to a higher level of thinking that is used by general managers in operating successful businesses by forming an integrated systems perspective of the organization. Topics include planning and implementing sustainable business practices and discussions will include the competitive advantages of 'going green'. (formerly MKT 290, Global Marketing)

Prerequisite: BUS 141◊ and BUS 150◊; BUS 127◊ or concurrent enrollment

Lecture: 3 hours